NBA Coaching Legend and Cancer Survivor George Karl Endorses First-of-its-Kind Interactive Wellness App for Cancer Survivors

Newly launched iTHRIVE Plan provides cancer survivors with individualized wellness strategies to help them thrive after their diagnosis

BOULDER, Colo., Oct 10, 2016 – Now cancer survivors can access their own personalized, doctor-developed survivorship program at any time online via iTHRIVE Plan (iTHRIVE). Just launching this month, iTHRIVE is already endorsed by legendary coach and cancer survivor, Coach George Karl. 

Among coaches in any professional sport, few are more accomplished than Coach Karl who has compiled more than 1,100 victories, made 22 playoff appearances and put together 21 winning seasons in the NBA. 

“There is no doubt that the toughest opponent I ever faced was cancer,” said Coach Karl. “It taught me that life is short and we need to do everything we can to thrive. That’s why I’m so excited about the newly launched iTHRIVE Plan for cancer survivors.”

With iTHRIVE, cancer survivors receive individualized wellness strategies focused in five key lifestyle areas: diet, movement, environment, rejuvenation, and spirit. Survivors can access their individual, interactive, multi-media plans at any time from their computers, tablets or phones. After completing a short health survey, users are presented with fun, daily action steps that match their needs in the five key lifestyle areas.

“The fact that iTHRIVE is fun and easy to use means that people will stick with it for the long haul,” said Coach Karl who will also be working with iTHRIVE in an advisory capacity.

“iTHRIVE Plan is designed to help cancer survivors heal from treatment, reduce risk of recurrence, and live life with vitality,” said Dr. Lise Alschuler, co-founder and Chief Medical Officer of iTHRIVE. “All of the recommendations in iTHRIVE are based on scientifically-valid, evidence-based medicine—in other words, they work!”

The iTHRIVE Plan is now available to the general public for a cost of $8.99/month. For more information, including demonstrations and customer testimonials, visit 

“We are thrilled to have someone as highly respected as Coach Karl on our team,” said Karolyn A. Gazella, co-founder and CEO of iTHRIVE. “His endorsement and vote of confidence in our plan is significant and truly appreciated.”

About iTHRIVE Plan
The iTHRIVE Plan (iTHRIVE) is an online web application that creates a personalized wellness plan for cancer survivors. The goals of iTHRIVE are to help survivors heal from treatment, reduce risk of recurrence, and achieve optimal wellness following a cancer diagnosis. More information can be found at

# # #